In situations where clients are not sure what their needs are, as may be the case in new buy situations or modified rebuy situations, the most common sales approach would be the
A) stimulus-response
B) need-satisfaction
C) mission-sharing
D) problem-solution

Question

Quizplus · Accepted Answer

In situations where clients are not sure what their needs are, as may be the case in new buy situations or modified rebuy situations, the most common sales approach would be the problem-solution sales approach because it allows the seller to help the buyer analyze the problem being faced.

In Situations Where Clients Are Not Sure What Their Needs