_____(A)_____ Is the Process of Determining the Unit of Content

_____(a) _____ is the process of determining the unit of content underlying a coding system prior to the content analysis; _____(b) _____ allows for new coding categories to emerge empirically as the content is being coded.

A) inductive content analysis; deductive content analysis
B) deductive content analysis; inductive content analysis
C) text-based content analysis; thematic content analysis
D) thematic content analysis; text-based content analysis