Manual does not need a new computer;but because he believes that he has an image to uphold as the "company computer guru," he always buys the newest,fastest model of computer as it is released to the public.To Manuel,the purchase of a new computer satisfies a _____ need.
A)physiological
B)rational
C)functional
D)social
E)hedonic

Question

Quizplus · Accepted Answer

Manuel associates the purchase of a computer with his own personal status.

Manual Does Not Need a New Computer;but Because He Believes