Which of the following is NOT an example of product differentiation?
A) An organic produce store claims its fruits and vegetables are pesticide-free and more healthful than produce found in big supermarkets
B) A soda company touts its product as being "fresher and lighter" than other sodas
C) A pain medication advertises a special ingredient that is especially effective against migraine headaches
D) A margarine company creates ads claiming that its product tastes "just like butter"
E) All of the above are examples of product differentiation

Question

Quizplus · Accepted Answer

In this case,the margarine company is positioning its product as being similar to-not different than-competing brands or products.

Which of the Following Is NOT an Example of Product