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Infomercial Marketers Now Have Access to Over One-Half of Japanese

Question 43

Multiple Choice

Infomercial marketers now have access to over one-half of Japanese consumers.Which of the following trends would be most representative or closely associated with the above fact?


A) growing commercialization and deregulation of mass media.
B) shift from radio and print to TV advertising.
C) rise of global and regional media.
D) growing spread of interactive marketing.
E) improved monitoring.

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