Which of the following is TRUE of persuasive requests for action?
A) They should always use the direct approach.
B) They must begin with a request for some specific action.
C) The suggested course of action in these messages should be as easy to follow as possible.
D) They should avoid specifying the action required; leave the decision to the audience.
Correct Answer:
Verified
Q40: Using an induction to create logical appeal
Q41: Sales messages _.
A) usher potential buyers through
Q42: Which of the following is a guideline
Q43: Which of the following would be considered
Q44: Persuasive presentations of ideas are made in
Q46: A good persuasive claim should _.
A) always
Q47: In a claim letter, the opening should
Q48: In marketing and sales messages, what is
Q49: Given below are the closing statements of
Q50: A persuasive claim should close _.
A) by
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