Which one of the following is a goal of activity-based pricing?
A)To charge customers for the costs that they are creating
B)To increase profits by charging all customers at higher prices
C)To maintain all customers in the customer base
D)To broaden market share

Question

Quizplus · Accepted Answer

The goal of activity-based pricing is to charge customers for the costs that they are creating, which means that it is more cost-effective for businesses while offering customers a level of fairness in terms of prices. By understanding the costs related to various activities, companies can perform a cost-benefit analysis on their customer base and make changes that help to bring more profits over time.

Which One of the Following Is a Goal of Activity-Based