Diffusion is more likely when the new idea is perceived as truly better than the one it replaces.
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Q342: Complex innovations that are fairly difficult to
Q343: Diffusion is easier when the innovation is
Q344: Diffusion is easier when the innovation is
Q345: When the consequences of an innovation are
Q346: Diffusion is more likely when the new
Q348: When the consequences of an innovation are
Q349: If the results of a pilot change
Q350: Innovations are especially difficult to diffuse in
Q351: The knowing-doing gap refers to managers who
Q352: If an innovation can be given a
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