Through the process of ________,results derived from a promotion can be estimated and compared with the projected cost of the effort.
A)investment planning
B)payout planning
C)added value planning
D)allowance analysis
E)continuity analysis

Question

Quizplus · Accepted Answer

Payout planning involves estimating the return on investment for a promotion or marketing effort. This allows for comparison with the cost of the effort to determine its effectiveness. The other options do not specifically involve comparing results with projected costs.

Through the Process of ________,Results Derived from a Promotion Can