A purchase decision made with some but not extensive effort is classified as ________.
A)habitual decision making
B)extended problem solving
C)independent heuristic rating
D)dependent heuristic rating
E)limited problem solving

Question

Quizplus · Accepted Answer

Limited problem solving refers to making a purchase decision with some effort but not a lot of extensive research or evaluations. A habitual decision making refers to making a purchase decision with minimal or no effort, whereas extended problem solving involves a lot of effort and research before making a decision. Independent and dependent heuristic ratings are not relevant to purchase decision making.

A Purchase Decision Made with Some but Not Extensive Effort