What are the two most commonly used approaches for segmenting markets?
A) Benefit segmentation and psychographic segmentation.
B) Advertising segmentation and financial segmentation.
C) Nonprofit segmentation and profit segmentation.
D) Marketing segmentation and geodemographic segmentation.

Question

Quizplus · Accepted Answer

Two commonly used approaches for segmenting markets include benefit segmentation and psychographic segmentation.

What Are the Two Most Commonly Used Approaches for Segmenting