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book Contemporary Marketing 16th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 16th Edition by Louis Boone,David Kurtz

Edition 16ISBN: 978-1133628460
book Contemporary Marketing 16th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 16th Edition by Louis Boone,David Kurtz

Edition 16ISBN: 978-1133628460
Exercise 18
With the same classmate, create a plan for further extending one of the firm's product lines. Describe the strategy you would recommend for extending the line as well as new products that might be included.
Explanation
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Company Audi can extend its sedan produc...

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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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