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Textbook Solution | Marketing Management 15th Edition by Kevin Keller & Philip Kotler

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Marketing Management

Marketing Management

Edition 15

Author(s): Philip Kotler ,Kevin Keller

ISBN: 978-0133856460

Publisher: Pearson

132 Explanations

Textbook Solution | Marketing Management 15th Edition by Kevin Keller & Philip Kotler

Page: 45
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Chapter 1: Defining Marketing for the New Realities
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Chapter 2: Developing Marketing Strategies and Plans
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Chapter 3: Collecting Information and Forecasting Demand
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Chapter 4: Conducting Marketing Research
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Chapter 5: Creating Long-Term Loyalty Relationships
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Chapter 6: Analyzing Consumer Markets
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Chapter 7: Analyzing Business Markets
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Chapter 8: Tapping Into Global Markets
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Showing 1 - 8 of 23
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Marketing Management