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book M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell cover

M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell

Edition 3ISBN: 0073524581
book M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell cover

M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell

Edition 3ISBN: 0073524581
Exercise 93

After the product orientation came the sales orientation of the mid-20th century. Supply exceeded demand and businesspeople and __________________ and __________________ became the most important marketing activities.

A. advertising; selling

B. product development; distribution

C. product development; promotion

D. pricing; promotion

E. pricing; distribution

Explanation
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A. advertising; selling B. product devel ...

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M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell
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