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M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell
Edition 3ISBN: 0073524581M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell
Edition 3ISBN: 0073524581 Exercise 84
Customizing products, promotion, and distribution according to cultural, technological, and national differences indicates a
A. globalization strategy.
B. multinational strategy.
C. strategic alliance.
D. multinational corporation.
E. joint venture.
Explanation
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A. globalization strategy. B. multinatio ...
M: Business 3rd Edition by O. C. Ferrell, Geoffrey Hirt, Linda Ferrell
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