[Solved] A Local Theater Group That Has Adopted the Marketing Concept

Question 354
Multiple Choice
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A local theater group that has adopted the marketing concept would be MOST likely to:


A) Promote the sale of subscriptions so that patrons can buy tickets at a reduced price for several plays at one time.
B) Use publicity to announce upcoming plays.
C) Do a survey to find out what new shows patrons would like to see.
D) Sell tickets via the Internet.

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