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Marketing Management Study Set 4
Quiz 15: Understand the Global Marketplace: Marketing Without Borders
The European Union Is the Most Successful Regional Trade Zone
Question 11
True False
The European Union is the most successful regional trade zone.
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The economy of the European Union is larger than that of the United States.
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McDonald's socially responsible coffee,Kenco,is sold in the European market because Europeans expect companies to care about the environment.
Q 14
Mr.Coffee had a good understanding of the Japanese culture when it introduced coffeemakers that fit well in a Japanese kitchen.
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