In Advertising,what Is a Big Change with Media? 

Question 26
Multiple Choice

In advertising,what is a big change with media?  A) Media buyers do not have access to digital and social media to create buzz marketing.  B) They use below-the-line promotions instead of above-the-line promotions.  C) In modern times, much of media buying occurs via programmatic media buying.  D) The goods and services they offer do not require marketing.