One Guideline for Selling to Small Business Recommends Assigning One
One guideline for selling to small business recommends assigning one point of contact for all service problems. This relates to the suggestion to
A) provide support after the sale.
B) not lump small and midsize business together.
C) keep it simple.
D) do your homework.
E) use the Internet
When the DeWitt Company purchased a large piece of machinery from Moeller, the company's president paid a personal visit and stayed until the machine was up and running properly. This is an example of which guideline for selling to small business?
A) do provide after-sale support
B) do keep it simple
C) don't lump small and midsize businesses together
D) don't forget about direct contact
E) don't waste their time
Trained purchasing agents must follow their organization's
B) purchasing policies, constraints, and requirements.
C) past purchasing history.
E) financial budgets.
Aging of the Canadian population has been leading to an increased demand for condominiums. From the standpoint of the construction material suppliers, which of the following demand forms is most pertinent?
A) derived demand
B) inelastic demand
C) geographic demand
D) static demand
E) relational demand