International Marketing Study Set 9

Business

Quiz 3 :

History and Geography: the Foundations of Culture

Quiz 3 :

History and Geography: the Foundations of Culture

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Why study a country's history?
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History stands for the events that have taken place in past and are particularly related to human affairs. It is entire series of events that has taken place in association with a person or thing.
Study of country's history is very important because by studying the history, a person is capable of getting aware of the past events and activities that has taken place in that particular country in relation to people and things. Study of history makes an individual to make better decisions at present by taking the awareness and experiences from the past events.
History helps in knowing about the changes that has taken place and the way the present has been framed using the past activities. It helps in increasing knowledge about the past events that were significant in the development of people, events, etc. in the past. Overall, it could be concluded that it is only human beings who could get enriched with the history and its past events and thereby make their own perspectives using these historical events which makes the study of history quite interesting and worthwhile.

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Discuss how your interpretations of Manifest Destiny and the Monroe Doctrine might differ from those of a native of Latin America.
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Manifest Destiny stands for the doctrine of 19 th Century which states that the way SU Country expanded over the continents and regions associated with it making them a part of SU Country was justified and also unavoidable.
Monroe doctrine stands for the doctrine of SU Country in which it has opposed the UE Colonialism to spread at SU Country. As per this doctrine, since 1823, there would be a rule and power of SU Country over the region associated with its place and thereby the earlier rules and power has to give away their ruling authority to SU Country.
Similarly, Monroe doctrine differs from native of Latin MA in a way that the time this doctrine was formed there was a rule of Latin MA over the most part of the SU Country, and to topple this rule, SU Country joined hands with most powerful nations in the world and made them achieve the rule for SU Country. This way there was a significant difference between Monroe doctrines from native of Latin MA.

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Why is there a love-hate relationship between Mexico and the United States?
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Relationship between two countries depends upon the situations, circumstances, events and overall history that existed between the two countries related to their geography, political, and economic areas.
There is a love-hate relationship between MX Country and SU Country because these countries share borders in their maritime and land areas in the northern part of SU Country. These two countries share a highly integrated economic relation owing the agreements that these countries share with each other.
The relationship between MX Country and SU Country are though amiable but there exists distant socio-economic convergence due to the free trade agreement between these two countries. The growth in the security and intelligence cooperation post 9/11, these countries have begun building of a strategic and forward looking partnership. In this partnership, there will be a shared responsibility in making the other nation succeed if one nation becomes successful. But still there will be a kind of anonymity between these two nations despite of the fact that both are working in sync with each other. Thus, on the basis of above mentioned points it could be concluded that there is a love-hate relationship between MX Country and SU Country.

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Some say the global environment is a global issue rather than a national one. What does this mean?
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How does an understanding of history help an international marketer?
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Pick a country and show how employment and topography affect marketing within the country.
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Why study geography in international marketing?
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The world population pattern is shifting from rural to urban areas. Discuss the marketing ramifications.
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"World trade routes bind the world together." Discuss.
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The telegraph, the telephone, television, satellites, the computer, mobile phones, and the Internet have all had an effect on how international business operates. Discuss how each of these communications innovations affects international business management
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Select a country with a stable population and one with a rapidly growing population. Contrast the marketing implications of these two situations.
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Pick a country, other than Mexico, China, or Japan, and show how significant historical events have affected the country's culture.
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Discuss the bases of world trade. Give examples illustrating the different bases.
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Define the key terms listed above.
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The marketer "should also examine the more complex effect of geography on general market characteristics, distribution systems, and the state of the economy." Comment.
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