Q 61

Which of the following is true of the international strategies used by multinationals? A) A firm using a multidomestic strategy sacrifices responsiveness. B) A firm using a global strategy sacrifices efficiency. C) A global strategy places high emphasis on being responsive to local requirements within each of its markets. D) A multidomestic strategy tries to balance the desire for efficiency with the need to adjust to local preferences within various countries. E) A global strategy stresses the need to gain economies of scale by offering essentially the same products or services in each market.

Multiple Choice