Selective distribution:
A)combines planned distribution systems under one management.
B)makes a product available in as many outlets as possible.
C)gives a middleman the sole right to sell a product in a defined geographic territory.
D)uses only a small proportion of all available outlets to expose products.
E)works best for the distribution of convenience products.

Question

Quizplus · Accepted Answer

Selective distribution involves using a limited number of outlets in a geographical area to sell products. It's a strategy that allows for a focus on specific retailers that match the brand's image or target market, rather than distributing the product as widely as possible.

Selective Distribution