The final step in the marketing control process is taking corrective action to close any gaps between goals and performance.

Name: The final step in the marketing control process is taking corrective action to close any gaps between goals and performance.
Brand: Quizplus
Rating: 4.8 (43 reviews)

Question

Quizplus · Accepted Answer

The statement is correct. The final step in the marketing control process is to identify any gaps between the goals set and the actual performance, and then take corrective action to bridge these gaps and improve performance.

The Final Step in the Marketing Control Process Is Taking