Marketing An Introduction
Quiz 4: Analyzing the Marketing Environment
Because of the Growing Diversity in Canada, Companies Are Increasingly
Because of the growing diversity in Canada, companies are increasingly targeting minority market segments.
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Diversity in Canada is increasing, and successful marketers are increasingly diversifying their marketing programs to appeal to different segments of the population.
Women account for the majority of the Canadian workforce.
The large majority of Canadians live in metropolitan and suburban geographies.
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