A value delivery network includes __________.
employees within the company
different departments in the company
the company and its suppliers, distributors and customers
distributors and consumers
Each department in a company that carries out value-creating activities can be thought of as a link in the company's ________.
value delivery network
Multinationals like Honda Motor Co.and Wal-Mart stores have designed programs to work closely with their suppliers to help them reduce their costs and improve quality.This illustrates the importance of an efficient ________.
________ is the marketing logic by which a company hopes to achieve profitable customer relationships.
Being a low-cost operator
A consistent product mix
Implementing a differentiation strategy