Deck 7: Performance Measurement Frameworks
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Deck 7: Performance Measurement Frameworks
1
The number of travel agents in the USA by 2026 is expected to drop to
A)100000
B)200000
C)300000
D)50000
A)100000
B)200000
C)300000
D)50000
100000
2
According to Quintana et al (2016) future trends affecting travel agents are less likely to include:
A)Developing as specialist travel advisors
B)Greater market concentration
C)Cooperation among independent travel agencies
D)Increased profit margins
A)Developing as specialist travel advisors
B)Greater market concentration
C)Cooperation among independent travel agencies
D)Increased profit margins
Increased profit margins
3
Select the odd one out. The top destinations chosen by European travellers taking holidays include:
A)Malta
B)Spain
C)France
D)UK
A)Malta
B)Spain
C)France
D)UK
Malta
4
The average spend by Europeans taking holidays per trips in EUROs is
A)300
B)700
C)654
D)355
A)300
B)700
C)654
D)355
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5
In what decade did Thomas Cook first organise a holiday package?
A)1830s
B)1840s
C)1850s
D)1860s
A)1830s
B)1840s
C)1850s
D)1860s
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6
Which is Europe's largest tourism company?
A)easyJet
B)Globus
C)TUI
D)Thomas Cook
A)easyJet
B)Globus
C)TUI
D)Thomas Cook
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7
Select the tourism company that HAS NOT collapsed since 2000?
A)Monarch
B)XL
C)Thomson
D)Thomas Cook
A)Monarch
B)XL
C)Thomson
D)Thomas Cook
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8
ATOL stands for
A)Air Transport Operating Licence
B)Air Travel Organisers Licence
C)Air Travel Organisation Limited
D)Airline Transport Corporation
A)Air Transport Operating Licence
B)Air Travel Organisers Licence
C)Air Travel Organisation Limited
D)Airline Transport Corporation
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9
In which year was the holiday brochure introduced by Thomas Cook?
A)1953
B)1964
C)1972
D)1983
A)1953
B)1964
C)1972
D)1983
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10
Which of the following factors least affects the tour operating sector directly?
A)Technology innovations
B)Government regulations
C)Destination profitability
D)Destination image
A)Technology innovations
B)Government regulations
C)Destination profitability
D)Destination image
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