Deck 3: Getting Started

Question 1

What does a researcher mean when he/she speaks of a project's methodology?

Answer 1

A way of conducting a research project or how one goes about studying whatever is of interest to the researcher.

Question 2

Explain the difference between reliability and validity in the measurement of variables in a research study.

Answer 2

Reliability=similar, consistent results; validity=true and accurate results.

Question 3

Why do postmodernists believe traditional research practices must be changed?

Answer 3

The Mechanical World Paradigm no longer holds; or to help us see clearly and better understand the world around us; or because contemporary society is disorganized and meaningless and new approaches are needed. (Or similar responses)

Question 4

Why are research questions that are answered either "Yes" or "No" often seen as inadequate?

Question 5

What is a Likert scale?

Question 6

A systems view looks at the world in what specific way?

Question 7

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-A way to look at the world in terms of its interrelated and interdependent nature.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 8

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-A five- or seven-step response option expressing various degrees of agreement or disagreement with a declarative statement.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 9

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-The way one goes about investigating communication phenomena in a research study.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 10

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-Research yielding numerical data that can be organized and analyzed.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 11

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-The precise meaning of the variables involved in a research study.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 12

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-A variable that can be both measured and manipulated.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 13

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-Similar, consistent results in the measurement of variables in a research study.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 14

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-Research yielding language-based data than can be summarized.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 15

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-The item or phenomenon being measured in a research study.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale

Question 16

Matching
Note to students: None of the items below will be used more than once; some may not be used.

-Measurement in a research study that gives results that are both true and accurate.

A) Quantitative research
B) Independent variable
C) Reliability
D) Systems view
E) Bipolar scale
F) Methodology
G) Qualitative research
H) Operational definition
I) A 0-100 scale
J) Dependent variable
K) Validity
L) Likert scale