Deck 14: Implementing CSR

Question 1

According to the textbook,________ is where the CSR officer can hope to make the most progress in fully integrating corporate social responsibility into all aspects of the business.

A)product development
B)distribution
C)operations
D)marketing

Answer 1

C

Question 2

Investor relations departments should give way to

A)stakeholder relations departments.
B)CSR departments.
C)internal ombudsmen.
D)public relations departments that can manage the message.

Answer 2

A

Question 3

According to the textbook,how far ahead do companies have to plan for resource scarcity and climate volatility so they can ensure supply chain resilience?

A)2 quarters
B)6 to 8 quarters
C)3 to 5 years
D)2 or more decades

Answer 3

D

Question 4

Sustainable businesses are operated

A)over short-term horizons.
B)to maximize quarterly returns.
C)without regard to shareholder returns.
D)over long-term horizons.

Question 5

Which of the following is a significant indicator of the extent of integration of corporate social responsibility into corporate culture?

A)Whether the firm has appointed a CSR officer
B)Whether rewards and penalties are aligned with CSR objectives
C)The quality of the firm's CSR position statement
D)The CSR efforts of competitors

Question 6

The textbook gives an example of when dangerous snakes were removed from Delhi,India.What does the final result represent?

A)An unintended consequence of an economic incentive
B)An intended consequence of an economic incentive
C)Evidence that economic incentives are more effective than governmental action
D)Evidence that government action is most effective for social issues

Question 7

To be successful,a CSR officer should have which of the following characteristics associated with her or his position?

A)Visibility
B)Direct access to the CEO
C)Power to audit the firm's CSR activities
D)The CSR officer should have all of these.

Question 8

Which of the following is of foremost importance to creating a firm's commitment to CSR?

A)Top management commitment
B)Having a CSR officer
C)Ensuring that the CSR officer has direct access to the board of directors
D)Having a CSR officer who is an executive

Question 9

Which company states its corporate social responsibility vision as a pledge "to help a billion people take steps to improve their health and well-being"?

A)Johnson & Johnson
B)Pfizer
C)Proctor & Gamble
D)Unilever

Question 10

Which of the following activities is NOT something the CSR officer should do?

A)Ensure that CSR policies and practices are audited for effectiveness.
B)Seek to integrate CSR into the firm's strategy and culture.
C)Create the firm's CSR policies.
D)Select business-level strategies based on CSR effectiveness.

Question 11

You are the founder and CEO of a small manufacturing firm and want to start a corporate social responsibility program for your company.What should your first step be?

A)Hiring a CSR officer
B)Establishing performance metrics
C)Writing and publishing a CSR vision
D)Considering yourself the chief CSR officer

Question 12

________ can clarify for all parties,internal and external,the standards that govern a firm's conduct and can thereby convey its commitment to responsible practice wherever it operates.

A)A CSR policy manual
B)An ethics code
C)A mission statement
D)A vision statement

Question 13

The development of a firm's corporate social responsibility position statement:

A)should be kept confidential because otherwise competitors will gain strategic insights.
B)is an essential step toward creating awareness of CSR in the firm.
C)can be a useful tool against whistle-blowers inside the firm.
D)should not engage employees in CSR.

Question 14

Which oil company led the way in corporate social responsibility auditing and reports in 1995 following two separate NGO-orchestrated campaigns?

A)BP
B)Chevron
C)Exxon
D)Shell

Question 15

Which of the following is NOT one of the focal areas of implementing strategic CSR?

A)Consumption
B)Product development
C)Operations
D)Supply Chain

Question 16

Firm insiders often violate corporate social responsibility values and policies

A)intentionally because they disagree with CSR.
B)unintentionally while pursuing other,seemingly more pressing goals.
C)accidentally because they are not at corporate headquarters and thus not as well informed.
D)because CSR goals conflict with security,safety,and quality goals.

Question 17

Amazon announced that it would hire a director of social responsibility after

A)a series of workplace accidents.
B)an accounting scandal in which profits were exaggerated.
C)a detailed report identified high levels of bullying and stress among its employees.
D)the CEO became dedicated to corporate social responsibility.

Question 18

According to Mallen Baker,which of the following is NOT a question that needs to be addressed in a corporate social responsibility report?

A)What will it look like for your company to be sustainable?
B)What do you need to do to achieve sustainability?
C)How much progress have you made toward sustainability?
D)CSR reports need to answer each of these questions.

Question 19

Contingency plans for the eventuality of CSR failures

A)should be developed by the CSR officer.
B)should not be developed by the CSR officer since to do so assumes failure.
C)should not be developed at all,since such contingency plans send the wrong message to employees about the firm's commitment to CSR.
D)should be developed only by the CEO in consultation with the board of directors.

Question 20

To further awareness among stakeholders about the firm's corporate social responsibility activities,a CSR audit with published results should be

A)integrated with the firm's financial documents.
B)distributed at least twice a year.
C)prominently displayed on the company website.
D)distributed to all shareholders regardless of the number of shares owned.

Question 21

If an incentive is tied to meeting a goal and corporate social responsibility is neither measured nor rewarded,reasonable people inside the firm may conclude that CSR is of secondary importance.

Question 22

Why is top management support for CSR so critical? Can CSR be delegated? If so,why and to whom?

Question 23

What does the Dodd-Frank Act of 2010 illustrate?

A)The ineffectiveness of legislative oversight of the financial system
B)The Iron Law of Social Responsibility
C)That market abuses in the global financial system will occur on a cyclical basis
D)The logic of the too-big-to-fail approach to financial system regulation

Question 24

Social activism of any sort within a for-profit firm must

A)be supported by all stakeholders.
B)be supported by the firm's primary stakeholders.
C)support an economically viable business.
D)put the needs of the community ahead of those of other stakeholders.

Question 25

According to the textbook,investor relations departments should address the concerns of primary stakeholders,but not all stakeholders.

Question 26

Because of Nike's initial failure to anticipate the backlash against its outsourcing business model,some stakeholders will always associate this company with

A)accounting fraud.
B)air pollution.
C)sweatshops.
D)water pollution.

Question 27

How can corporate social responsibility be genuinely integrated into strategic planning?

Question 28

Why are ethics codes and employee training important? What are some of the challenges associated with ethics codes?

Question 29

Which of the following is NOT a corporate social responsibility initiative to be implemented over the medium to long term?

A)Lobbying government agencies
B)Establishing a clear CSR position/vision statement
C)Communicating CSR progress through the firm's marketing department
D)Practicing social activism by actively engaging with industry associations

Question 30

As the director of marketing for a national firm,you want to

A)aggressively advertise and promote all corporate social responsibility initiatives to all stakeholders.
B)avoid excessive self-promotion of corporate social responsibility initiatives lest the message be interpreted as greenwash.
C)highlight past corporate social responsibility transgressions in order to promote transparency and future accountability.
D)recognize that firms,rather than consumers,"own the brand."

Question 31

How does a firm avoid the perception that its corporate social responsibility report is greenwash?

Question 32

In the marketing of CSR,the firm's goal should be

A)to convince consumers that the firm is a "good" company.
B)to completely control how the firm's brand is portrayed.
C)to meet stakeholder expectations by matching promises with reality.
D)to demonstrate that the firm's sustainability initiatives are equal to or better than the competition's.

Question 33

In implementing corporate social responsibility,the ultimate goal should be for CSR to form an integral component of the firm's culture,as reflected in day-to-day operations.

Question 34

Middle management leadership on attaining corporate social responsibility goals is

A)more important than executive leadership.
B)much less important than executive leadership.
C)almost as important as executive leadership.
D)less likely to impact day-to-day operations of the firm than is executive leadership.

Question 35

The European Union now requires firms to report on the risks they pose to human rights and the environment.

Question 36

You are a CSR officer for a company,and it is your responsibility to set up a system to collect and respond to the concerns of employees or other potential whistle-blowers.Not only is this in the firm's interest,but you know that it is also required by a federal law.Which law requires such a system?

A)Dodd-Frank Act
B)Sarbanes-Oxley Act
C)Affordable Care Act
D)Consolidated Omnibus Budget Reconciliation Act

Question 37

You have just been appointed CSR officer at a national firm that manufactures electronic devices.What would you expect to already be in place relating to CSR,and what would you do in the medium to long term to institutionalize and externalize the substance of your firm's CSR policies?

Question 38

Over the medium to long term,firms implementing strategic corporate social responsibility should have executive buy-in and establish a CSR vision.

Question 39

A firm that wants to be considered transparent and accountable should expand the scope of its annual report to incorporate

A)externalized costs.
B)internalized costs.
C)the triple bottom line.
D)executive compensation information.

Question 40

According to the textbook,________ and ________ have become the watchwords of good corporate governance.

A)sustainability; stakeholder value
B)accountability; sustainability
C)sustainability; transparency
D)transparency; accountability