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Marketing 18th Edition by William Pride,Ferrell
Edition 18ISBN: 978-1305769786Marketing 18th Edition by William Pride,Ferrell
Edition 18ISBN: 978-1305769786 Exercise 7
What should marketers consider as they decide whether to license or enter into a joint venture in a foreign nation?
Explanation
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Both the options are good and it depends...
Marketing 18th Edition by William Pride,Ferrell
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Character 255
