Content motivation theory: Content motivation theories are associated with concentrated view on the importance of identifying what motivates the employees. Content motivation theory helps in determining what employees’ needs are and what motivates them to fulfill all these needs.

Process motivation theory illustrates the process in the way employees select their behavioral actions for determining their choices and meeting their needs. This theory offers insight and advice on how employee will make their choice to work hard or not on the basis of their available rewards, individual preferences and possible work outcomes.

Reinforcement theory illustrates a behavioral construct where through manipulation of consequences of the behavior control is achieved. Reinforcement theory is used by business manager for employing rewards for desirable behavior of staff and for the punishment for the employee’s undesirable behavior. It helps employee towards intended performance goals. Reinforcement theory concentrates on the relationship between associated consequences and operant behavior.