Deck 24: Introducing Multivariate Statistical Analysis

Full screen (f)
exit full mode
Question
A factor loading indicates how strongly a measured variable is correlated with a factor.
Use Space or
up arrow
down arrow
to flip the card.
Question
In multiple regression,the dependent variable must be continuous and interval-scaled.
Question
Nominal and ordinal scales are referred to as metric scales.
Question
The purpose of factor analysis is to summarize the information contained in a large number of variables into as large a number of factors as possible.
Question
The type of measurement scales used will determine which multivariate statistical techniques are appropriate for the data.
Question
Multiple regression analysis includes a single independent variable but several dependent variables.
Question
The basic types of multivariate techniques are metric methods and nonmetric methods.
Question
In multiple regression,the coefficient of multiple determination indicates the percentage of the variation in Y that can be explained by all independent variables.
Question
Multidimensional scaling is a type of interdependence method.
Question
Partial correlations measure the variance inflation among independent variables.
Question
Multicollinearity in regression analysis refers to how strongly interrelated the independent variables in a model are.
Question
Multivariate statistical analysis permit the researcher to consider the effects of three or more variables at the same time.
Question
Discriminant analysis predicts a categorical dependent variable based on a linear combination of independent variables.
Question
In multiple regression,dummy variables are those that have no effect on the dependent variable.
Question
Mulitvariate dependence techniques are variants of the general linear model (GLM).
Question
MANOVA predicts multiple continuous dependent variables with multiple continuous independent variables.
Question
To determine whether the discriminant analysis can be used as a good predictor,information provided in the "confusion matrix" is used.
Question
The variate is a mathematical way in which a set of variables can be represented with one equation.
Question
In a regression equation,the beta coefficients indicate the effect on the dependent variable of a 1-unit increase in any of the independent variables.
Question
Several dummy variables can be included in a regression model.
Question
Mulitvariate dependence techniques are variants of the ____,which is a way of modeling some process based on how different variables cause fluctuations from the average dependent variable.

A)ordinary linear model (OLM)
B)weighted average model (WAM)
C)general linear model (GLM)
D)metric scaling model (MSM)
Question
Which of the following is an example of an interdependence analysis method?

A)multidimensional scaling
B)multiple regression analysis
C)conjoint analysis
D)all of the above
Question
Structural equations modeling (SEM)allows a researcher to build and test a theory represented by a series of regression equations,each involving single item measures,that are solved simultaneously.
Question
Nominal and ordinal scales are examples of ____ scales,while interval and ratio scales are examples of ____ scales.

A)metric;co-metric
B)nonmetric;metric
C)nonmetric;advanced
D)metric;continuous
Question
The two basic groups of multivariate techniques are:

A)dependence methods and interdependence methods
B)primary methods and secondary methods
C)simple methods and complex methods
D)partial methods and complete methods
Question
Factor rotation is a mathematical way of simplifying factor results.
Question
Which of the following is an appropriate technique when the inputs are metric?

A)cluster analysis
B)metric multidimensional scaling
C)factor analysis
D)all of the above
Question
In cluster analysis,each cluster should have low internal homogeneity and high external heterogeneity.
Question
The most common rule for extracting factors in factor analysis is to base the number of factors on the number of eigenvalues greater than 5.0
Question
All of the following are examples of interdependence methods of analysis EXCEPT:

A)factor analysis
B)cluster analysis
C)multidimensional scaling
D)conjoint analysis
Question
Which analysis is portrayed by the equation: Y = bₒ + b₁X₁ + b₂X₂ + b₃X₃...+ bnXn?

A)simple regression
B)multiple regression
C)chi-square
D)factor analysis
Question
When a researcher is attempting to predict sales volume by using building permits,amount of advertising,and the income levels of residents,the researcher is using:

A)univariate analysis
B)a chi-square analysis
C)multiple regression analysis
D)factor analysis
Question
Which of the following is a dependence method of analysis?

A)structural equations modeling
B)multiple regression analysis
C)multiple discriminant analysis
D)all of the above
Question
Which type of analysis involves three or more variables?

A)univariate statistical analysis
B)bivariate statistical analysis
C)multivariate statistical analysis
D)all of the above
Question
All of the following are examples of dependence methods of analysis EXCEPT:

A)multiple regression analysis
B)multiple discriminant analysis
C)cluster analysis
D)multivariate analysis of variance
Question
Which of the following is a mathematical way in which a set of variables can be represented with one equation?

A)structuralism
B)variate
C)ANOVA
D)synergy
Question
If the analysis contains only one dependent variable and that variable is metric,the appropriate statistical analysis is:

A)multiple discriminant analysis
B)conjoint analysis
C)multivariate ANOVA
D)multiple regression
Question
A variable that is coded as either zero or one and that has two distinct levels is called a(n):

A)regression variable
B)dummy variable
C)MANOVA variable
D)ANOVA variable
Question
When a multivariate statistical technique is used to predict a dependent variable from several independent variables,the researcher is studying:

A)dependence
B)independence
C)interdependence
D)segments
Question
In factor analysis,"communality" is a measure of the percentage of a variable's variation that can be explained by the factors.
Question
In the following formula,k stands for:
<strong>In the following formula,k stands for:  </strong> A)the number of observations B)the degrees of freedom of the denominator C)the number of independent variables D)the sample size <div style=padding-top: 35px>

A)the number of observations
B)the degrees of freedom of the denominator
C)the number of independent variables
D)the sample size
Question
In cluster analysis,the researcher wants clusters to have high ____ within-clusters and high between-cluster ____.

A)independence;dependence
B)significance;insignificance
C)heterogeneity;homogeneity
D)homogeneity;heterogeneity
Question
In the formula,n - k - 1 stands for:

A)the degrees of freedom of the numerator
B)the number of observations
C)the degrees of freedom of the denominator
D)the number of independent variables
Question
The correlation between two variables after taking into account the fact that they are correlated with other variables too is called:

A)partial correlation
B)standardized correlation
C)raw correlation
D)variant correlation
Question
Jeff is analyzing data and is concerned over how strongly interrelated the independent variables in his model are.Jeff is concerned about:

A)multicollinearity
B)MANOVA
C)degrees of freedom
D)convergence
Question
General Mills would like to "see" a picture of how its brands are perceived by consumers compared to competitive brands.Which statistical technique can measure brands in multidimensional space on the basis of respondents' judgements of the similarity of the brands?

A)structural equations modeling
B)factor analysis
C)multidimensional scaling
D)partial positioning
Question
If the analysis predicts several continuous dependent variables with several categorical independent variables,the appropriate statistical technique is:

A)multiple regression
B)multiple discriminant analysis
C)conjoint analysis
D)MANOVA
Question
Which of the following indicates how strongly a measured variable is correlated with a factor?

A)factor b
B)discriminator
C)factor link
D)factor loading
Question
A multivariate tool that combines a factor analytic and regression approach to provide path estimates to a proposed model but falls short of providing an assessment of fit is called:

A)partial least squares (PLS)
B)MANOVA
C)partial correlations
D)discriminant analysis
Question
Which technique allows a researcher to build and test a theory represented by a series of regression equations,each involving multiple item measures,that are solved simultaneously?

A)structural equations modeling (SEM)
B)synergistic regression
C)sequential regression modeling
D)sequential estimation modeling (SEM)
Question
In discriminant analysis,a linear combination of independent variables that explains group memberships is known as a(n):

A)regression equation
B)discriminant function
C)discriminant factor
D)n-way ANOVA
Question
A researcher has 57 variables in a large dataset and wishes to summarize the information from them into a reduced set of variables.Which multivariate technique should be used?

A)factor analysis
B)multidimensional scaling
C)logit analysis
D)regression analysis
Question
Which type of analysis attempts to predict a categorical dependent variable?

A)factor analysis
B)discriminant analysis
C)regression analysis
D)linear analysis
Question
A value of R² = 0.40 means that ____ percent of the variance in the dependent variable is explained by the independent variables.

A)80
B)64
C)40
D)16
Question
If the regression equation is: Y = 98.3 +.35X₁ + 22.3X₂,the predicted value for Y when X₁ = 3 and X₂ = 5 is:

A)118.45
B)210.85
C)67.23
D)98.3
Question
A mathematical way of simplifying factor analysis results is:

A)factor loading
B)factor reduction
C)factor rotation
D)factor analysis
Question
Which of the following is computed by most regression programs and provide an indication of how much multicollinearity exists among a set of independent variables?

A)X²
B)b
C)collinear coefficient
D)variance inflation factor (VIF)
Question
Which of the following suggests problems with multicollinearity?

A)VIF > 5.0
B)b < 3.0
C)Power > 0.8
D)a > 0.8
Question
If a bank wants to discriminate between successful and unsuccessful credit risks for home mortgage loans,it should use:

A)factor analysis
B)multidimensional scaling
C)MANOVA
D)discriminant analysis
Question
Which multivariate analysis statistically identifies a reduced number of factors from a larger number of measured variables?

A)factor analysis
B)regression
C)discriminant analysis
D)logit analysis
Question
____________________ in regression analysis refers to how strongly interrelated the independent variables in a model are.
Question
Multivariate dependence techniques are variants of the ____________________.
Question
Explain why and how a marketing researcher uses factor analysis.
Question
The purpose of ____________________ analysis is to summarize information in a large number of variables into a smaller number of factors.
Question
A ____________________ variable has two distinct levels that are coded as 0 and 1.
Question
____________________ predicts several dependent variables by using several independent variables.
Question
List the steps in interpreting a multiple regression model.
Question
If the researcher wants to classify objects into two mutually exclusive categories,the researcher should use ____________________ analysis.
Question
Explain how cluster analysis can identify market segments.
Question
A mathematical way of simplifying factor results is ____________________.
Question
The two types of multivariate techniques are ____________________ methods and ____________________ methods.
Question
When an analysis studies the effect of several independent variables on a single dependent variable that is interval-scaled,this is called ____________________ analysis.
Question
A statistical technique that measures objects in multidimensional space on the basis of respondents' judgments of the similarity of objects is ____________________.
Question
Statistical methods that permit the study of three or more variables at the same time are called ____________________ statistical analysis.
Question
Multivariate techniques that try to group things together are known as ____________________ methods.
Question
____________________ allows a researcher to build and test a theory represented by a series of regression equations that are solved simultaneously.
Question
An indication of how strongly a measured variable is correlated with a factor is given by the ____________________.
Question
Explain how MANOVA models differ from ANOVA models.
Question
Compare and contrast dependence and interdependence techniques.List the statistical techniques for both.
Question
The test used to test statistical significance by comparing variation explained by the regression equation to the residual error variation is the ____________________.
Unlock Deck
Sign up to unlock the cards in this deck!
Unlock Deck
Unlock Deck
1/80
auto play flashcards
Play
simple tutorial
Full screen (f)
exit full mode
Deck 24: Introducing Multivariate Statistical Analysis
1
A factor loading indicates how strongly a measured variable is correlated with a factor.
True
2
In multiple regression,the dependent variable must be continuous and interval-scaled.
True
3
Nominal and ordinal scales are referred to as metric scales.
False
These are nonmetric scales.
4
The purpose of factor analysis is to summarize the information contained in a large number of variables into as large a number of factors as possible.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
5
The type of measurement scales used will determine which multivariate statistical techniques are appropriate for the data.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
6
Multiple regression analysis includes a single independent variable but several dependent variables.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
7
The basic types of multivariate techniques are metric methods and nonmetric methods.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
8
In multiple regression,the coefficient of multiple determination indicates the percentage of the variation in Y that can be explained by all independent variables.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
9
Multidimensional scaling is a type of interdependence method.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
10
Partial correlations measure the variance inflation among independent variables.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
11
Multicollinearity in regression analysis refers to how strongly interrelated the independent variables in a model are.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
12
Multivariate statistical analysis permit the researcher to consider the effects of three or more variables at the same time.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
13
Discriminant analysis predicts a categorical dependent variable based on a linear combination of independent variables.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
14
In multiple regression,dummy variables are those that have no effect on the dependent variable.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
15
Mulitvariate dependence techniques are variants of the general linear model (GLM).
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
16
MANOVA predicts multiple continuous dependent variables with multiple continuous independent variables.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
17
To determine whether the discriminant analysis can be used as a good predictor,information provided in the "confusion matrix" is used.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
18
The variate is a mathematical way in which a set of variables can be represented with one equation.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
19
In a regression equation,the beta coefficients indicate the effect on the dependent variable of a 1-unit increase in any of the independent variables.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
20
Several dummy variables can be included in a regression model.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
21
Mulitvariate dependence techniques are variants of the ____,which is a way of modeling some process based on how different variables cause fluctuations from the average dependent variable.

A)ordinary linear model (OLM)
B)weighted average model (WAM)
C)general linear model (GLM)
D)metric scaling model (MSM)
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
22
Which of the following is an example of an interdependence analysis method?

A)multidimensional scaling
B)multiple regression analysis
C)conjoint analysis
D)all of the above
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
23
Structural equations modeling (SEM)allows a researcher to build and test a theory represented by a series of regression equations,each involving single item measures,that are solved simultaneously.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
24
Nominal and ordinal scales are examples of ____ scales,while interval and ratio scales are examples of ____ scales.

A)metric;co-metric
B)nonmetric;metric
C)nonmetric;advanced
D)metric;continuous
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
25
The two basic groups of multivariate techniques are:

A)dependence methods and interdependence methods
B)primary methods and secondary methods
C)simple methods and complex methods
D)partial methods and complete methods
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
26
Factor rotation is a mathematical way of simplifying factor results.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
27
Which of the following is an appropriate technique when the inputs are metric?

A)cluster analysis
B)metric multidimensional scaling
C)factor analysis
D)all of the above
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
28
In cluster analysis,each cluster should have low internal homogeneity and high external heterogeneity.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
29
The most common rule for extracting factors in factor analysis is to base the number of factors on the number of eigenvalues greater than 5.0
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
30
All of the following are examples of interdependence methods of analysis EXCEPT:

A)factor analysis
B)cluster analysis
C)multidimensional scaling
D)conjoint analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
31
Which analysis is portrayed by the equation: Y = bₒ + b₁X₁ + b₂X₂ + b₃X₃...+ bnXn?

A)simple regression
B)multiple regression
C)chi-square
D)factor analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
32
When a researcher is attempting to predict sales volume by using building permits,amount of advertising,and the income levels of residents,the researcher is using:

A)univariate analysis
B)a chi-square analysis
C)multiple regression analysis
D)factor analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
33
Which of the following is a dependence method of analysis?

A)structural equations modeling
B)multiple regression analysis
C)multiple discriminant analysis
D)all of the above
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
34
Which type of analysis involves three or more variables?

A)univariate statistical analysis
B)bivariate statistical analysis
C)multivariate statistical analysis
D)all of the above
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
35
All of the following are examples of dependence methods of analysis EXCEPT:

A)multiple regression analysis
B)multiple discriminant analysis
C)cluster analysis
D)multivariate analysis of variance
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
36
Which of the following is a mathematical way in which a set of variables can be represented with one equation?

A)structuralism
B)variate
C)ANOVA
D)synergy
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
37
If the analysis contains only one dependent variable and that variable is metric,the appropriate statistical analysis is:

A)multiple discriminant analysis
B)conjoint analysis
C)multivariate ANOVA
D)multiple regression
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
38
A variable that is coded as either zero or one and that has two distinct levels is called a(n):

A)regression variable
B)dummy variable
C)MANOVA variable
D)ANOVA variable
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
39
When a multivariate statistical technique is used to predict a dependent variable from several independent variables,the researcher is studying:

A)dependence
B)independence
C)interdependence
D)segments
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
40
In factor analysis,"communality" is a measure of the percentage of a variable's variation that can be explained by the factors.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
41
In the following formula,k stands for:
<strong>In the following formula,k stands for:  </strong> A)the number of observations B)the degrees of freedom of the denominator C)the number of independent variables D)the sample size

A)the number of observations
B)the degrees of freedom of the denominator
C)the number of independent variables
D)the sample size
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
42
In cluster analysis,the researcher wants clusters to have high ____ within-clusters and high between-cluster ____.

A)independence;dependence
B)significance;insignificance
C)heterogeneity;homogeneity
D)homogeneity;heterogeneity
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
43
In the formula,n - k - 1 stands for:

A)the degrees of freedom of the numerator
B)the number of observations
C)the degrees of freedom of the denominator
D)the number of independent variables
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
44
The correlation between two variables after taking into account the fact that they are correlated with other variables too is called:

A)partial correlation
B)standardized correlation
C)raw correlation
D)variant correlation
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
45
Jeff is analyzing data and is concerned over how strongly interrelated the independent variables in his model are.Jeff is concerned about:

A)multicollinearity
B)MANOVA
C)degrees of freedom
D)convergence
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
46
General Mills would like to "see" a picture of how its brands are perceived by consumers compared to competitive brands.Which statistical technique can measure brands in multidimensional space on the basis of respondents' judgements of the similarity of the brands?

A)structural equations modeling
B)factor analysis
C)multidimensional scaling
D)partial positioning
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
47
If the analysis predicts several continuous dependent variables with several categorical independent variables,the appropriate statistical technique is:

A)multiple regression
B)multiple discriminant analysis
C)conjoint analysis
D)MANOVA
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
48
Which of the following indicates how strongly a measured variable is correlated with a factor?

A)factor b
B)discriminator
C)factor link
D)factor loading
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
49
A multivariate tool that combines a factor analytic and regression approach to provide path estimates to a proposed model but falls short of providing an assessment of fit is called:

A)partial least squares (PLS)
B)MANOVA
C)partial correlations
D)discriminant analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
50
Which technique allows a researcher to build and test a theory represented by a series of regression equations,each involving multiple item measures,that are solved simultaneously?

A)structural equations modeling (SEM)
B)synergistic regression
C)sequential regression modeling
D)sequential estimation modeling (SEM)
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
51
In discriminant analysis,a linear combination of independent variables that explains group memberships is known as a(n):

A)regression equation
B)discriminant function
C)discriminant factor
D)n-way ANOVA
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
52
A researcher has 57 variables in a large dataset and wishes to summarize the information from them into a reduced set of variables.Which multivariate technique should be used?

A)factor analysis
B)multidimensional scaling
C)logit analysis
D)regression analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
53
Which type of analysis attempts to predict a categorical dependent variable?

A)factor analysis
B)discriminant analysis
C)regression analysis
D)linear analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
54
A value of R² = 0.40 means that ____ percent of the variance in the dependent variable is explained by the independent variables.

A)80
B)64
C)40
D)16
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
55
If the regression equation is: Y = 98.3 +.35X₁ + 22.3X₂,the predicted value for Y when X₁ = 3 and X₂ = 5 is:

A)118.45
B)210.85
C)67.23
D)98.3
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
56
A mathematical way of simplifying factor analysis results is:

A)factor loading
B)factor reduction
C)factor rotation
D)factor analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
57
Which of the following is computed by most regression programs and provide an indication of how much multicollinearity exists among a set of independent variables?

A)X²
B)b
C)collinear coefficient
D)variance inflation factor (VIF)
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
58
Which of the following suggests problems with multicollinearity?

A)VIF > 5.0
B)b < 3.0
C)Power > 0.8
D)a > 0.8
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
59
If a bank wants to discriminate between successful and unsuccessful credit risks for home mortgage loans,it should use:

A)factor analysis
B)multidimensional scaling
C)MANOVA
D)discriminant analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
60
Which multivariate analysis statistically identifies a reduced number of factors from a larger number of measured variables?

A)factor analysis
B)regression
C)discriminant analysis
D)logit analysis
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
61
____________________ in regression analysis refers to how strongly interrelated the independent variables in a model are.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
62
Multivariate dependence techniques are variants of the ____________________.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
63
Explain why and how a marketing researcher uses factor analysis.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
64
The purpose of ____________________ analysis is to summarize information in a large number of variables into a smaller number of factors.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
65
A ____________________ variable has two distinct levels that are coded as 0 and 1.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
66
____________________ predicts several dependent variables by using several independent variables.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
67
List the steps in interpreting a multiple regression model.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
68
If the researcher wants to classify objects into two mutually exclusive categories,the researcher should use ____________________ analysis.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
69
Explain how cluster analysis can identify market segments.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
70
A mathematical way of simplifying factor results is ____________________.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
71
The two types of multivariate techniques are ____________________ methods and ____________________ methods.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
72
When an analysis studies the effect of several independent variables on a single dependent variable that is interval-scaled,this is called ____________________ analysis.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
73
A statistical technique that measures objects in multidimensional space on the basis of respondents' judgments of the similarity of objects is ____________________.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
74
Statistical methods that permit the study of three or more variables at the same time are called ____________________ statistical analysis.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
75
Multivariate techniques that try to group things together are known as ____________________ methods.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
76
____________________ allows a researcher to build and test a theory represented by a series of regression equations that are solved simultaneously.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
77
An indication of how strongly a measured variable is correlated with a factor is given by the ____________________.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
78
Explain how MANOVA models differ from ANOVA models.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
79
Compare and contrast dependence and interdependence techniques.List the statistical techniques for both.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
80
The test used to test statistical significance by comparing variation explained by the regression equation to the residual error variation is the ____________________.
Unlock Deck
Unlock for access to all 80 flashcards in this deck.
Unlock Deck
k this deck
locked card icon
Unlock Deck
Unlock for access to all 80 flashcards in this deck.