Deck 3: Operations Processes and Life Cycles

Question 1

Process types in operations evolved through three 'eras'. Mass production and the strategic era were the last two. What was the first?

A) Concept era
B) Early era
C) Craft era
D) Iron Age era

Answer 1

C

Question 2

Henry Ford is usually associated with which form of operation in the mass production era?

A) Job shop
B) Assembly line
C) Batch production
D) Complex project

Answer 2

B

Question 3

Which two of the 4 V's do Hayes and Wheelwright use in their research and analysis of operations which lead to a seminal paper in 1979?

A) Variability and Volume
B) Variation and Volume
C) Variety and Variation
D) Variety and Volume

Answer 3

D

Question 4

Speciality eye glass manufacture is an example of which process type?

A) Project
B) Job shop
C) Batch production
D) Mass production

Question 5

A continuous operation is most suited to which type of operation?

A) Automobile assembly
B) Can or bottle filling
C) Printing
D) Industrial chemical manufacturing

Question 6

In the customer processing analysis by Silvestro et al. (1992) which process type would be suggested for a high street solicitor?

A) Professional service
B) Service shop
C) Mass service
D) Service process

Question 7

Why would a cinema be an example of a mass service?

A) There are a large number of customers who want to use the process.
B) There is a wide variety of choice on offer
C) There is an easily repeatable process for all customers
D) The service experience can be enjoyed by many customers at once.

Question 8

The product life cycle has five stages. What is the fourth stage?

A) Growth
B) Maturity
C) Saturation
D) Decline

Question 9

When is the best time in the product life cycle to innovate?

A) Growth
B) Maturity
C) Saturation
D) Decline

Question 10

What is the first stage in the service firm life cycle according to Sasser et al. (1978)?

A) Introduction
B) Rationalisation
C) Entrepreneurship
D) Integration