What is the von Restorff effect?
A) better memory for information consistent with the context it is found in
B) better memory for information that is only partially presented
C) better memory for distinctive information
D) poorer memory for information that has been heavily rehearsed, but only shallowly

Question

Quizplus · Accepted Answer

The von Restorff effect refers to the phenomenon where distinctive items in a list or set are more likely to be remembered than non-distinctive items. Therefore, the best choice is C, as it describes the effect accurately. A, B, and D do not accurately describe the von Restorff effect.

What Is the Von Restorff Effect