Resources are a source of competitive advantage only when they are
A) archival.
B) difficult to imitate.
C) equally available.
D) sequential.
E) expensive.

Question

Quizplus · Accepted Answer

Resources can only be a source of competitive advantage if they are difficult to imitate by other competitors. This implies that the possession of these resources creates a unique selling proposition for the company and gives it an edge over other competitors who do not have that resource.

Resources Are a Source of Competitive Advantage Only When They