The effective use of a _____ is critical to attracting prospects to a Web site.
A)newsletter
B)forum
C)browser cookie
D)search engine

Question

Quizplus · Accepted Answer

Search engines are the primary means through which people discover new websites. Optimizing a website's content and structure for search engines is critical to ranking well in search results and attracting organic traffic. Newsletters and forums are useful for engaging with existing customers or members, but they are not effective for reaching new prospects. Browser cookies are used for tracking user behavior and personalizing content, but they do not play a direct role in attracting prospects to a website.

The Effective Use of a _____ Is Critical to Attracting