Qualitative methods of forecasting include which of the following:
A)Sales Force Composite
B)Customer Surveys
C)Jury of Executive Opinion
D)All of these

Question

Quizplus · Accepted Answer

Qualitative forecasting methods involve subjective judgments, opinions, and intuitions of experts and stakeholders. Sales force composite involves gathering information from sales representatives regarding future sales numbers, while customer surveys collect information from customers regarding their future buying intentions. The jury of executive opinion involves gathering the opinions of a group of executives regarding future sales, demand, and other factors affecting the company's operations. All three methods are examples of qualitative forecasting techniques, making option D the correct answer.

Qualitative Methods of Forecasting Include Which of the Following