UVW Industries is in a business in which competition demands little variance in pricing so it prices its products to stay at the same level of business it has enjoyed in order to maintain price stability. This is known as
A)status-quo pricing.
B)target return on investment pricing.
C)profit maximization.
D)ground floor pricing.

Question

​UVW Industries is in a business in which competition demands little variance in pricing so it prices its products to stay at the same level of business it has enjoyed in order to maintain price stability. This is known as
A)​status-quo pricing.
B)​target return on investment pricing.
C)​profit maximization.
D)​ground floor pricing.

Quizplus · Accepted Answer

The given scenario depicts status-quo pricing where UVW Industries is keeping its prices stable to maintain its current level of business and stay competitive. Target return on investment pricing and profit maximization involve setting prices based on desired profits, while ground floor pricing involves intentionally pricing products low to enter a new market or gain market share.

​UVW Industries Is in a Business in Which Competition Demands

UVW Industries Is in a Business in Which Competition Demands