Which of the following is not a good example of a marketing-related key success factor (KSF)?
A)High utilization of fixed assets
B)A well-known and well-respected brand name
C)Breadth of product line and product selection
D)Clever advertising
E)Courteous,personalized customer service

Question

Quizplus · Accepted Answer

High utilization of fixed assets is not directly related to marketing, but rather to operations and production efficiency. The other choices are more directly related to marketing success factors.

Which of the Following Is Not a Good Example of a Marketing-Related