Which of the following is not an example of an external threat to a company's future profitability?
A)Likely entry of potent new competitors
B)Lack of a well-known brand name with which to attract new customers and help retain existing customers
C)Unfavorable shifts in buyer demographics and tastes
D)Costly new regulatory requirements
E)Increase(s)in interest rates

Question

Quizplus · Accepted Answer

Lack of a well-known brand name is an internal issue and not an external threat. The other options all represent external threats that could impact a company's profitability.

Which of the Following Is Not an Example of an External