Jenna sells ice creams at the beach each summer. Each bar of ice cream costs her 20¢. She adds on an additional 20¢ to each bar to pay for electricity for the freezer, napkins, and her time, finally selling her ice creams at 40¢ a bar. In this scenario, Jena uses _____ pricing.
A) bundle
B) rate-of-return
C) odd-even
D) markup

Question

Quizplus · Accepted Answer

Jenna is using a markup pricing strategy since she adds a specific amount (in this case, 20¢) to the cost of each bar of ice cream to cover her expenses and make a profit.

Jenna Sells Ice Creams at the Beach Each Summer