Secondary data is information which is already published or collected.
Correct Answer:
Verified
Q18: A decision support system (DSS) is a
Q19: A data warehouse is filled with file
Q20: Marketing managers should be able to explain
Q21: To avoid wasting time working on the
Q22: A marketing researcher using the scientific method
Q24: Specialized search engines like Blogdex and Google
Q25: Unless the problem is precisely defined, research
Q26: Secondary data involves information that has been
Q27: During the situation analysis, marketing researchers may
Q28: The government, advertising agencies, newspapers, trade associations,
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