Identify the incorrect statement pertaining to multiproduct firms.
A) They have a more difficult strategic planning job than firms with only a few products or product lines.
B) They have to develop strategic plans for very different businesses.
C) They have to balance plans and resources so the whole company reaches its objectives.
D) They have to get needed resources without milking some businesses and eliminating others.
E) They may form strategic business units, or use portfolio management.

Question

Quizplus · Accepted Answer

Multiproduct firms may need to allocate resources strategically, which can sometimes involve reducing investment in less profitable areas to support more promising ones.

Identify the Incorrect Statement Pertaining to Multiproduct Firms