The fact that people rate the same odor as more pleasant if it is paired with an appealing verbal label illustrates the bottom-up approach to the perception of odor.

Question

Quizplus · Accepted Answer

The statement describes the top-down approach to the perception of odor because prior knowledge (the verbal label) influences the perception of the odor. The bottom-up approach starts with the sensory input and works up to higher-level processing.

The Fact That People Rate the Same Odor as More