In general,consumer lifestyles are more difficult to categorize than consumer demographics.

Question

Quizplus · Accepted Answer

Consumer demographics are typically based on factors such as age, gender, income, and education level, which can be readily measured and categorized. However, consumer lifestyles are often more complex and difficult to classify, as they are influenced by a wide range of cultural, social, and psychological factors. Consumers may have multiple interests, identities, and values that shape their consumption habits, making it challenging for marketers to precisely target their products and services.

In General,consumer Lifestyles Are More Difficult to Categorize Than Consumer