As a management function, public relations will help an organization ______________________ public opinion that will have an impact on its actions.
A) filter
B) ignore
C) minimize
D) anticipate and interpret
E) cover-up

Question

Quizplus · Accepted Answer

Public relations has the function of anticipating and interpreting public opinion in order to guide an organization's actions. It helps organizations stay in touch with the attitudes and concerns of their stakeholders and take appropriate actions to maintain positive relationships with them. Filtering, ignoring, minimizing, or covering up unfavorable public opinion can be detrimental to an organization's reputation and long-term success, so it is important for public relations professionals to stay attuned to the public's views and respond accordingly.

As a Management Function, Public Relations Will Help an Organization