A Starch readership test divides responses into three categories: noted, associated, and read most.

Question

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This description accurately reflects the Starch readership test, which measures the level of engagement and recall among audiences for print or digital content. The "noted" category refers to the percentage of people who remember seeing the content, "associated" refers to those who remember specific elements or attributes of the content, and "read most" refers to those who actually read the content in full or in significant part.

A Starch Readership Test Divides Responses into Three Categories: Noted