Globalization is the same as standardization except in the case of the technology used to produce the product.
Correct Answer:
Verified
Q12: Executing global account management programs allows for
Q13: Globalization strives to reduce costs by exploiting
Q14: In practice,strategic business units represent groupings organized
Q15: The quest for cost savings has allowed
Q16: Global marketing can be seen as a
Q18: A global strategy implies that a company
Q19: Segmentation considers the political boundaries that define
Q20: When the cost of market share points
Q21: The use of scale,financial might,or the use
Q22: The recognition that groups within markets differ
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents