Zulily protects itself from buyer power and intense rivalry from competitors by
A) increasing the bargaining power of its customers.
B) paying close attention to costs.
C) increasing costs.
D) increasing the buyer power.

Question

Quizplus · Accepted Answer

Zulily pays close attention to costs that help to protect the company from buyer power and intense rivalry from competitors. Thus, Zulily is able to drive down costs and reduce the bargaining power of its customers.

Zulily Protects Itself from Buyer Power and Intense Rivalry from Competitors