When a salesperson's "call reports" are used to track the sales behavior of a company's customers,this is an example of a(n):
A)internal database.
B)data mining situation.
C)DSS.
D)external database.
E)GIS.

Question

Quizplus · Accepted Answer

Call reports are generated by internal sales teams and are typically used to track customer interactions and behavior. Therefore, they are part of an internal database. Data mining refers to extracting insights from large datasets, and although call reports may be used in this process, they are not an example of a data mining situation themselves. DSS (decision support systems) and GIS (geographic information systems) are both types of tools/methodologies used to support decision-making, but they are not directly related to call reports. External databases, on the other hand, refer to data sources that are maintained by third-party providers or vendors and are typically purchased/licensed by companies for market research or other purposes. However, call reports are not part of an external database as they are generated by the company's own sales team.

When a Salesperson's "Call Reports" Are Used to Track the Sales