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For Example,a Manager for Wal-Mart May Have Sufficient Secondary Data

Question 48

True/False

For example,a manager for Wal-Mart may have sufficient secondary data on
incomes,family sizes,number of competitors,and growth potential to determine in which of five Iowa towns Wal-Mart wishes to locate its next store.And if traffic counts exist for the selected town,primary data will have to be gathered to select a specific site for the store.

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